After rising through the ranks at top creative agencies including Ammirati & Puris, Ogivly/Paris, and BBDO/NY, Ridley Scott offered me the opportunity to direct at RSA Films. My first commercial, for Rozerem, became an early viral sensation. In addition to massive social media interest, the spot was featured in full in The Sopranos, parodied on The Simpsons and The Tonight Show, spawned a New Yorker cartoon, and even got a shout out in Billy Crystal's memoir, Still Foolin' Em.  
Since that first spot, I've directed hundreds of commercials, winning awards and attention for work from agencies including Goodby Silverstein & Partners, Taxi, BBDO, GSD&M, The Martin Agency, and many others. 

I specialize in Comedy/Dialogue, as I particularly love working with actors, real people, and the occasional dromedary.  
I also have deep experience marrying performance and effects.  And I have a knack for working fast, solving problems, and making more out of less.